#1 Technical Marketing Course for Marketers

Digital Marketing Analytics Training in Kerala

Why Performance Marketers Should Join This Course
Beginner to Expert Level

Master Tracking and Measuring Your Performance Marketing Campaigns

15 Live Active Sessions

Interactive online sessions with industry experts and live demo.

Flexible Timing
2hrs per Day. 3 Days in a Week. Suitable for working professionals.

The All-in-One Course to Excel in Tracking and Measuring Digital Marketing Campaign Performance

Kochi’s premier institute dedicated to transforming you into a digital marketing analytics expert. Our comprehensive training programs are designed to sharpen your skills in tracking, measuring, and visualizing data, ensuring you excel in today’s competitive landscape. Learn from industry professionals through hands-on projects using the latest tools like Google Tag Manager, Google Analytics, BigQuery, and Looker Studio.

Major Advantages
Who Should Attand
Expert Course: Track and Measure Digital Marketing Impact

Master Essential Tools and Techniques in Digital Marketing Analytics

Gain practical knowledge and hands-on experience with cutting-edge tools and strategies, empowering you to excel in digital marketing and analytics. Our comprehensive training covers everything you need to master key technologies and stay ahead in the industry.

Google Tag Manager

Master the implementation and management of all your marketing tags with ease. Simplify your tag management process for more efficient campaign tracking.

Server Side Tagging

Enhance data accuracy and security by learning server-side tagging techniques. Ensure better control over data collection and privacy compliance.

Google Analytics(GA4)

Gain in-depth insights into user behavior and measure marketing performance. Leverage advanced analytics features to optimize your strategies.

Google Ads Conversion

Track and optimize your ad campaigns effectively for better ROI. Measure the success of your ads and make data-driven adjustments.

Meta Pixel & CAPI

Understand and implement advanced tracking for Meta platforms. Improve your campaign performance with precise tracking and data integration.

Looker Studio

Create compelling data visualizations from multiple sources for better decision-making. Transform raw data into actionable insights with ease.

BigQuery Basics for GA4

Learn to query and analyze large datasets to uncover hidden insights using AI. Use powerful querying capabilities to deepen your understanding of data.

GA4 Alternatives

Explore other powerful analytics tools beyond GA4. Compare different platforms to find the best fit for your needs.

Upcoming Trends

Keep up with the latest advancements and privacy regulations. Stay informed about industry trends to maintain a competitive edge.

Master Digital Analytics with Our Expert-Led Courses!

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    5/5
    Course Rating
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    5/5
    Trainer Expertise

    Highly Recommended by Entrepreneurs and Marketing Specialists

    “Tag the Root conducted an exceptional digital marketing analytics training session for our team. Their expertise and ability to simplify complex concepts were truly impressive.”

    Manu Vallayil

    CEO Titan Tech Emirates
    The trainer's expertise and the practical, interactive approach made it a highly valuable educational experience. I feel confident in my ability to use Digital Marketing Analytics effectively, thanks to the trainer and the comprehensive training I received.
    Malavika Student
    Malavika Manoj
    Digital Marketer
    The course is really helpful. It guides me on how to properly use tools like GA4, Google Tag Manager, and Looker Studio. This course will be the best learning source for those looking to excel in marketing analytics!

    Renjith Sreedharan
    SEO @ Entri
    Trainer's dedication to sharing his knowledge and helping others was evident throughout the course. His enthusiasm and commitment to making sure we understood the material were truly commendable.


    Prajesh Student
    Prajesh Satheesh
    SEO Team Lead

    11 In-Depth Modules in 1 Month (Syllabus)

    Gain a comprehensive understanding of digital marketing analytics through our carefully structured modules. Each module is designed to equip you with essential skills and knowledge, from mastering Google Tag Manager and GA4 to implementing advanced tracking techniques and staying ahead of industry trends. Dive into practical learning and enhance your expertise to drive better marketing outcomes.

    Learn the fundamentals and importance of digital marketing analytics.

    Set up and configure GTM to manage your marketing tags effectively.

    Understand GA4 setup, interface, reports, and advanced features for tracking user behavior and conversions.

    Implement server-side tagging to enhance data accuracy and privacy.

    Set up and analyze ecommerce tracking to measure product-level performance.

    Optimize ad campaigns with effective Google Ads conversion tracking.

    Implement Meta Pixel and Conversions API for enhanced tracking.

    Create compelling data visualizations from multiple sources using Looker Studio.

    Set up GA4 export to BigQuery and learn to query data using AI tools.

    Navigate privacy regulations, maintain compliance, and implement advanced tracking techniques.

    Stay updated with the latest advancements and prepare for future trends in digital marketing analytics.

    Unlock Your Potential with Expert Guidance and Hands-On Experience

    Why Join Our Digital Marketing Analytics Course?

    Transform your digital marketing career with our comprehensive training. Learn from industry experts, gain practical skills through real-world exercises, and become a competitive candidate in the field. Our Kochi, Kerala-based company is dedicated to equipping Keralites with the knowledge and expertise needed to excel in digital marketing analytics.

    Expert-Led Instruction

    Learn from Kerala based industry experts with years of experience in digital marketing analytics. Our seasoned instructors provide valuable insights and real-world knowledge to ensure you master the subject.

    Practical Learning

    Engage in hands-on exercises and real-world case studies. Our course ensures Keralites gain comprehensive digital marketing analytics skills, covering everything from basic analytics to advanced techniques.

    Career Advancement

    Enhance your resume and skillset, making you a more competitive candidate in the digital marketing field. Our training opens up new career opportunities and equips you with the expertise needed to excel in your career.

    what you achieve?

    Elevate your digital marketing game with in-depth training on essential tools and techniques. Gain the skills to optimize strategies, track performance, and leverage data-driven insights.

    Unlock Advanced Analytics Skills

    Through this course, you'll master essential tools like Google Tag Manager and Google Analytics, advance your conversion tracking skills, visualize data from multiple sources, leverage BigQuery for AI-driven insights, and stay ahead of privacy trends, ensuring your marketing strategies are effective and compliant.

    Visualize Data from Multiple Sources in Looker Studio

    Bring your data to life. Learn to visualize and interpret data from various sources using Looker Studio for more informed decision-making.

    Master Google Tag Manager & Implement Everything

    Unlock the full potential of Google Tag Manager. Learn to seamlessly implement and manage all your marketing tags for better tracking and optimization.

    Implement Ecommerce Tracking for Product-Level Performance

    Measure and analyze product-level performance. Learn to implement ecommerce tracking to gain detailed insights into your product sales and customer behavior.

    Measure & Optimize Marketing with Google Analytics

    Transform your data into actionable insights. Discover how to measure, analyze, and optimize your marketing efforts using Google Analytics.

    Advance Beyond Basic Google and Meta Ads Tracking

    Take your conversion tracking to the next level. Go beyond the basics with advanced techniques for tracking Google and Meta Ads conversions.

    Navigate Privacy Restrictions with Confidence

    Stay ahead of the curve. Understand current and upcoming privacy restrictions and learn how to adapt your strategies to maintain compliance and effectiveness.

    Leverage BigQuery for GA4 and AI-Driven Queries

    Dive deep into BigQuery. Understand its integration with GA4 and harness AI to perform powerful queries that reveal hidden insights.

    Develop Comprehensive Reporting Skills

    Create detailed, insightful reports. Master the art of compiling comprehensive reports that provide clear, actionable insights for stakeholders.

    Achieve Even More

    Our course goes beyond the basics, empowering you with additional advanced skills and knowledge. Continue to grow and excel in digital marketing analytics with our extensive resources and expert support.

    Frequently Asked Questions

    Curious about our Digital Marketing Analytics Course? Find answers to the most common questions about the course duration, prerequisites, tools you’ll learn, certification, and class structure. Get all the details you need to make an informed decision.

    The course spans 4 to 5 weeks, with flexible online classes to fit your schedule.

    While prior experience is helpful, the course is designed for both beginners and experienced marketers looking to enhance their skills

    You will master tools like Google Tag Manager, Google Analytics (GA4), BigQuery basics for GA4, Looker Studio, and various advanced tracking techniques.

    Yes, participants will receive a certification that validates their expertise in digital marketing analytics.

    Classes are conducted online, featuring live, interactive sessions with industry experts, along with practical exercises and real-world case studies.

     

     

    In this course, you will cover the basics of BigQuery specifically for analyzing GA4 data. You will learn how to set up GA4 export to BigQuery, understand the GA4 schema in BigQuery, and utilize AI tools to query your data. This course focuses on practical applications without diving into SQL.

     

     

    Master Digital Analytics with Our Expert-Led Courses!